Episodes
![E50: Exploring HubSpot’s Roadmap for Content Excellence with Senior Product Marketing Manager, Gabe Wahhab](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Tuesday Jul 02, 2024
Tuesday Jul 02, 2024
In this episode of PodSpot, host Jon Pittham is joined by HubSpot Senior Product Marketing Manager, Gabe Wahhab to discuss HubSpot's latest innovation, the Content Hub.
They explore the challenges marketers face today, the transformative role AI plays in content marketing and how HubSpot's Content Hub is designed to streamline and enhance content creation.
Gabe shares insights on new features like Remix, AI-powered blog generation, podcasting tools and the integration of smart content into WordPress. They also discuss the roadmap for future advancements in Content Hub, including the exciting potential of the content specialist agent and AI video.
Tune in to understand how to maximise your marketing strategies with HubSpot’s cutting-edge tools.
Key Discussion Points:
- 02:01 Challenges in Modern Content Marketing
- 03:41 The Evolution of Customer Journeys
- 07:42 HubSpot's Content Hub: Features and Benefits
- 09:52 AI-Powered Content Creation
- 12:37 Transition from CMS Hub to Content Hub
- 22:05 Personalisation and Smart Content
- 29:16 Future Roadmap and Exciting Developments
Want to learn more about HubSpot? Visit our website: https://www.karman.digital/
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![E49: The new era of HubSpot: Insights and future perspectives with Nick Goring](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Wednesday May 29, 2024
E49: The new era of HubSpot: Insights and future perspectives with Nick Goring
Wednesday May 29, 2024
Wednesday May 29, 2024
In this episode of PodSpot, Jon Pittham, director and founder of HubSpot consultancy agency, Karman Digital, speaks with industry expert and consultant, Nick Goring about the evolutionary journey of both Karman Digital and HubSpot over the past five years.
They discuss the shift from HubSpot being perceived primarily as a marketing tool to becoming an all-encompassing business platform. Nick highlights the importance of understanding HubSpot's true capabilities and the need for business leaders to grasp the potential of integrating HubSpot with other platforms.
The conversation also explores the future of AI in enhancing customer relationships and how both Karman Digital and HubSpot are poised to adapt to these technological advancements. The episode underscores the importance of trust, client engagement and continuous questioning in leveraging HubSpot's full suite of services.
Key Discussion Points:
- 01:37 - The Evolution of HubSpot
- 09:00 - Karman Digital's Transformation
- 13:51 - The Role of Technology in Business
- 24:34 - AI and the Future of Business
- 30:50 - HubSpot's Brand and Trust
- 36:06 - Insights and Future Perspectives
Want to learn more about HubSpot? Visit our website: https://www.karman.digital/
Follow us on LinkedIn
Listen on Spotify
Listen on Apple Podcasts
![E48: The Rise of Content Design - A Deep Dive with Jamie Beech](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Friday Feb 16, 2024
E48: The Rise of Content Design - A Deep Dive with Jamie Beech
Friday Feb 16, 2024
Friday Feb 16, 2024
Content Design is a relatively new term in the realm of content marketing, gaining traction over the last 3 to 5 years. But what exactly is Content Design and how can businesses maximise the results of their content marketing efforts?
On this episode of PodSpot, Ian Townshend is joined by Karman Digital’s previous Content Designer, Jamie Beech, to discuss how businesses can harness the power of data to achieve their content objectives. Together, they delve into the history of content design, the power of usability testing, topics like information architecture and content design through the lens of HubSpot.
![E47: HubSpot Marketing director talks on the future and present of AI](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Thursday Nov 23, 2023
E47: HubSpot Marketing director talks on the future and present of AI
Thursday Nov 23, 2023
Thursday Nov 23, 2023
One year on from the launch of ChatGPT, we learn exactly how HubSpot are harnessing the revolutionary technology.
Expect to hear Julia and her team's favourite AI tools for marketing efficiency, the real results of using AI in marketing efforts and updates already making a difference for users.
![SpotLight: What do these two business leaders share in common?](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Friday Nov 03, 2023
SpotLight: What do these two business leaders share in common?
Friday Nov 03, 2023
Friday Nov 03, 2023
Answer: HubSpot
In the latest episode of SpotLight, a show that dives deep into the archives of PodSpot, we hear from two business leaders, Alice De Courcy, Chief Marketing Officer at Cognism, and James Leavesley, former Chief Revenue Officer at TradeKart.
Taken from episodes 5 and 44, we'll be hearing about the practical realities of optimising and customising HubSpot, through the lens of enterprise level business.
Expect WordPress and Squarespace comparisons, the power of the HubSpot API and two very happy Karman Digital partners.
![E46: HubSpot team Q&A: Workflow efficiency, automation and migrating to HubSpot](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Tuesday Oct 24, 2023
E46: HubSpot team Q&A: Workflow efficiency, automation and migrating to HubSpot
Tuesday Oct 24, 2023
Tuesday Oct 24, 2023
In this special episode, Karman Digital's Elysha Shave and Phil Thomas answer their team's most frequently asked questions.
From workflow efficiency and data migration right through to the importance of organisation and communication, sit back and enjoy as the pair weave through topics.
![SpotLight: Ensuring campaign success with HubSpot](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Friday Sep 22, 2023
SpotLight: Ensuring campaign success with HubSpot
Friday Sep 22, 2023
Friday Sep 22, 2023
In the latest episode of SpotLight, a show that dives deep into the archives of PodSpot, we look back and answer the question: how a successful campaign be ensured?
We'll be hearing from Managing Director at Karman Digital, Jon Pittham, Head of Digital, Matt Wood and Claire Rowling, as we define a campaign and find out what a successful planning stage looks like. We'll also learn about the power of the HubSpot campaign tool, the importance of accurate reporting and much more.
![E45: The No.1 factor that determines HubSpot success](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Monday Sep 04, 2023
E45: The No.1 factor that determines HubSpot success
Monday Sep 04, 2023
Monday Sep 04, 2023
In episode 45 of PodSpot, the UK's only HubSpot themed podcast, Karman Digital's HubSpot team seize the microphones from Ian Townshend and discuss the importance of a smooth HubSpot implementation phase.
Listen and learn about the importance of strong communication, the necessity of a 'discovery phase' and the number one factor that determines a successful implementation project.
![SpotLight: What makes a HubSpot website so special?](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Monday Jul 24, 2023
SpotLight: What makes a HubSpot website so special?
Monday Jul 24, 2023
Monday Jul 24, 2023
In the latest episode of SpotLight, a show that dives deep into the PodSpot archives, we look back and answer the question: what makes HubSpot development and content management so special?
Expect a final judgment on the HubSpot vs Wordpress debate, a comprehensive run through of some of the key web-dev and content management tools, and much more.
![E44: How integrations unleashed a London based tech start-up](https://pbcdn1.podbean.com/imglogo/image-logo/8416753/podspot-square_kji86g_300x300.jpg)
Wednesday Jun 28, 2023
E44: How integrations unleashed a London based tech start-up
Wednesday Jun 28, 2023
Wednesday Jun 28, 2023
In episode 44 of PodSpot, the UK's only HubSpot themed podcast, host Ian Townshend is joined by James Leavesley, Chief Revenue Officer at London based tech start-up, TradeKart.